So you want to learn how to monetize your blog. It’s been three years now since I’ve started blogging. When I started out I didn’t even know what the word monetization was in relation to blogging. This was supposed to just be for fun, right? Don’t most blogs start off that way; just as a therapeutic way to either share information or put your feelings down on
paper – the internet. A while back some friends started to introduce me to different ways to tell my stories and put some cash in my pocket to help offset the costs of running a blog.
Working with blogger networks is a great way to get your foot in the door with brands and companies, and learn to incorporate the ways you use products through storytelling. The most important thing about working with blogger networks is disclosure; stay true to your readers by always letting them know if/when you are receiving a product or money in exchange for your post. For example, a few of these networks offer referral fees when you sign up using one of my links below (I’ve denoted those with an asterisk). The very first one you see on the list has two asterisks so I can let you know that I also work for the network as the Operations Manager. Full disclosure will keep you, the brand and the FTC happy. Happy blogging!
Here is a list of blogger networks I work with and recommend (in alphabetical order):
DiMe Media – Vloggers welcome too!
Here are some more blogger networks that come highly recommended by other bloggers:
Feel free to sign up for a few at a time so you don’t become overwhelmed. Make sure that when you sign up for a campaign it truly fits with your brand image and what your readers would be interested in. Some blogger networks will require you to install Google Analytics so that they can track your readership. Others will require you to have a minimum number of followers on social media. My biggest piece of advice is that you always make sure that your ratio of non-sponsored to sponsored posts is at the very least 1:1, but better yet would be a 2:1. So while you may be thinking that taking on sponsored post campaigns will be as easy slam dunk, remember that it will require you to produce at least one organic non-sponsored post for every sponsored post you publish. Keep this in mind when signing up for campaigns and create an editorial calendar for yourself so you do not become overwhelmed. Good luck and have fun!